Marketing pay in Virginia after taxes: what you keep (2026)

The median marketing specialist in Virginia earned $79,840 a year in May 2024, which is $38 an hour for a full-time year, according to the Bureau of Labor Statistics. Half of the 24,870 marketing specialists the BLS counts in Virginia earned more than that and half earned less; the middle half of them sat between $58,120 and $113,390. That is the gross figure, before anyone takes anything. What you keep depends on Virginia's tax, and Virginia has a progressive state income tax with a top rate of 5.75%.
What the median marketing specialist keeps in Virginia
For a single filer on the median $79,840, taking the standard deduction and no other adjustments:
| Line | A year | A month |
|---|---|---|
| Gross pay (BLS median) | $79,840 | $6,653 |
| Federal income tax | -$9,406 | -$784 |
| Social Security and Medicare (7.65%) | -$6,108 | -$509 |
| Virginia state income tax | -$3,214 | -$268 |
| Take-home | $61,112 | $5,093 |
The state line is 4.0% of gross at this salary, approximated at 70% of the top bracket, which is where a middle income lands in most progressive states. Health insurance, retirement contributions and local taxes are not in it either; they vary by employer and by city.
Where Virginia ranks for marketing specialist pay
Of the 50 states, Virginia ranks 10 of 50 on the gross median for marketing specialists, in the top ten. The highest-paying state is Delaware at $98,650 and the lowest is West Virginia at $50,290. Gross rank is not take-home rank: a state with no income tax climbs several places once the state line is applied, and a high-tax state drops.
Across the border
The same job in the states next to Virginia, gross median and estimated take-home for a single filer:
| State | Gross median | State tax | Take-home |
|---|---|---|---|
| Virginia | $79,840 | $3,214 | $61,112 |
| North Carolina | $77,360 | $3,288 | $59,294 |
| Maryland | $73,560 | $2,961 | $56,948 |
| Tennessee | $64,720 | $0 | $53,690 |
| Kentucky | $59,420 | $2,377 | $47,351 |
| West Virginia | $50,290 | $1,697 | $40,695 |
None of Virginia's neighbours beats it on take-home for marketing specialists. North Carolina, Maryland, Tennessee, Kentucky and West Virginia pay less once tax is counted. Pay is one line; rent is the other, and a higher median in a metro with higher rent can leave you with less.
Where the marketing specialist jobs are in Virginia
The BLS count of 24,870 marketing specialists is statewide. The metros with the most of that work are Virginia Beach, Chesapeake, Norfolk, Richmond and Arlington, which is where the median is set and where the upper quartile ($113,390 and above) is most often paid. Employers who could not hire locally and have filed with the Department of Labor are listed on the Virginia openings page; those filings are the ones already paying to bring people in, and housing or transport is often part of the offer.
What people get wrong about marketing specialist pay in Virginia
- Quoting the mean. The BLS mean for Virginia is $44 an hour, pulled up by the top earners. The median ($38) is what the typical marketing specialist makes.
- Comparing gross across states. A $79,840 offer in Virginia is $61,112 in hand; the same number in a no-tax state is $64,326.
- Forgetting the employer's share of insurance. A job that pays $77,840 with full health coverage can beat one that pays $82,840 without it.
- Treating the statewide median as the metro median. Virginia Beach pays differently from a rural county; ask for the figure for the place you are actually going.
Everything about Virginia, on one page
The Virginia page has the licence registries and boards, the state tax at three salaries, the programs that pay you to come, and the openings filed in Virginia this month. If you know which state you are leaving, the move pages compare the two directly. Creating a free Workmerica profile with your trade and your destination puts you in front of Virginia employers hiring from out of state.
Source: U.S. Bureau of Labor Statistics, Occupational Employment and Wage Statistics, May 2024 state estimates for Marketing. Tax lines are a single filer with the standard deduction, 2024 federal brackets, and the state rate in lib/us-states.ts; progressive states are approximated. Not tax advice.
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